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Some six years after Modelo displaced Bud Light as a UFC sponsor, A-B InBev is returning to the octagon, securing what industry sources say is a six-year, nine-figure deal, the UFC’s largest sponsorship ever.
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Dana White doubles down on UFC's $105m-a-year deal with Bud Light
Bud Light partners with UFC in the 'biggest sponsorship deal in
Bud Light partners with UFC in the 'biggest sponsorship deal in
Bud Light aligns with the UFC in $100 Million sponsorship deal
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